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Home / Our Work / Conference and trade stands

Stands for trade shows and member conferences.

A stand has to be read from across a hall and still hold people once they walk in. We design the walls, counters, plinths and screens, write what goes on them, and show the client how it will look before anything is printed.

ServiceConference and trade stands
ClientsLaser, Pink Batts, Phoenix Recycling Group
EventsLasercon, NZ Build, Downstream

Laser Plumbing & Electrical

Lasercon member conference, 2024

Laser’s members are spread across New Zealand, so for its 2024 conference we designed the stand as a map. We traced the country’s main roads, marked every member’s location on them, and turned the routes into the frame of the stand, so members could walk through it and find their own town.

We 3D printed a scale model of the frame to show Laser how it would stand. The design put screens inside it showing every member and where they are, with a game asking plumbers and electricians to guess the town.

See the Laser case study
A 3D printed scale model of the Lasercon stand frame
3D printed model of the stand
The Lasercon stand plan: New Zealand’s main roads with member locations marked
The roads and member locations, laid out as the stand

Pink Batts

NZ Build stand, 2024, updated in 2025

For NZ Build, Pink Batts wanted a stand that built relationships with the trade. We designed a three-wall printed fabric stand with plinths for the H1 range and recycled glass content, a header sign and a back wall telling the story of New Zealand’s favourite insulation, and gave Pink Batts three versions at different prices to choose from. We updated the back wall in 2025.

See the Pink Batts H1 case study
3D render of the Pink Batts NZ Build stand
Stand render
The Pink Batts stand back wall artwork: proud to be pink
Back wall, 2025

Phoenix Recycling Group

Trade stand, 2024 to 2025

Phoenix Recycling Group recycles materials from energy and telecommunications infrastructure. For its first trade stand, used at Downstream 2025, we designed the back wall, two side panels setting out what it recycles, a branded counter and a screen.

Mock-up of the Phoenix Recycling Group trade stand
Stand mock-up
Phoenix Recycling Group side panel artwork
Side panel
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