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Franchise Marketing Management Software, standa.io

Standa.io is the software we built to run marketing across a franchise network. Head office sets the standard, and every franchisee can see what's running in their area and what it's bringing in.

Why we built it

Years of running marketing for franchise networks showed us the same pattern again and again. Every location markets a little differently, and the drift adds up. Head office usually finds out too late, and a campaign that works in one area rarely reaches the next.

We built Standa.io to fix that, and we use it to run our clients' marketing every day.

01

Marketing standards

One standard for the whole network. Every location is scored against it, so head office can see who's on brand without checking every post.

02

Social and digital overview

Every location's social posts and digital campaigns in one view.

03

Brand changeover

A rebrand tracked location by location as it rolls out.

04

Growth campaigns

Campaigns that worked in one area, with their results, ready for the next area to run.

standa.io

Live across 300+ locations.

Standa.io is in an invite-only beta. Franchise groups can ask for an invitation at standa.io, and existing clients log in to see their dashboards.

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Under all four steps

Standa.io reports what each site's marketing brought in, and that feeds back into research.

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